Web2 businesses thrive on massive data engines, continuously collecting and analyzing data to thoroughly understand their customers and optimize their business operations. While some of these practices have violated user data privacy rights and explicit laws, the concept of utilizing data to understand customers is not going anywhere. In fact, data-driven customer acquisition is crucial for any business to achieve profitable scale; an ongoing challenge for blockchain businesses and an obvious opportunity for our team at Disco.

This market cycle is a triumph of protocol scaling: abundant, commoditized blockspace subsidized across dozens of new chain environments offer a viable way forward for the Ethereum world and beyond.

Welcome to our monthly update, where we highlight the latest developments and improvements to our platform. Here's a summary of what's new at DISCO in April:

After a year of working on Disco Profiles, we uncovered an increasing desire from people to allow them to get started issuing credentials to their users quickly as an organization, without necessarily having to learn every last detail when it comes to decentralized identifiers, methods, and verifiable credentials.

Campaigns is a conceptual experiment for exploring how issuers can create their own claim links/pages for anyone–or those who meet specific criteria–to claim a credential. Shout out to @carlfairclough for pulling this initiative together.

We live in a world where our data is scattered, segmented everywhere, and we have little control over how and where it’s distributed. We also can’t prove we actually control our social accounts outside of the platforms themselves – until now. Disco provides an even more comprehensive approach to managing your online identity. Your data backpack allows you to curate your ultimate “profile” made up of data, including your social accounts and handles scattered across the interwebs. Web3 social needs more data than what is onchain alone to enable discoverability and experiences based on more than financial assets, like social apps.

Are you tired of manually filling out forms? Us too.

Verified Pathways is Disco blog series that explores the power of credentials in action. At Disco, we are obsessed with streamlining cumbersome and overwhelming coordination processes and creating a more granular and fun internet. In this blog series, we aim to share our insights by delving into various use cases and applications of credentials and how to use Disco tools to enable these pathways for your squad.

We are thrilled to announce the launch of our new API dashboard–designed to empower developers to generate their own API keys.